The future of business is here—and it’s powered by AI. From automating repetitive tasks to personalizing customer experiences, Artificial Intelligence (AI) is no longer a luxury reserved for tech giants. It’s a necessity, especially for entrepreneurs, creatives, and small business owners looking to scale efficiently and stay competitive.
Let’s be real: as founders from underrepresented communities, we often operate with limited time, resources, and capital. AI helps level the playing field.
Here’s the proof:
54% of small businesses using AI say it has improved productivity (Forbes).
35% of companies are already using AI, and 42% are exploring it (IBM).
AI can help cut marketing costs by up to 30% through automation and smarter targeting (Accenture).
Whether you’re running a media brand, launching a beauty line, or growing a clothing label, AI tools like ChatGPT, Canva’s Magic Design, or Shopify’s AI-powered product descriptions can save you hours and dollars.
For content creators, AI can help batch-create captions, scripts, and content ideas in minutes. For service-based businesses, AI can optimize customer service, lead generation, and email marketing. And for product-based entrepreneurs, AI can help predict trends, manage inventory, and boost e-commerce sales with smarter analytics.
But beyond efficiency, AI allows us to compete—at scale. It gives us the power to do more with less while freeing up time to focus on the creative and strategic parts of our business.
At COSIGN, we believe in using every tool available to build generational wealth, amplify our stories, and create dope brands. Embracing AI isn’t about replacing the culture—it’s about enhancing it with innovation.
